Having curls has always been challenging to deal with. I grew up in de '80 and as a child my mother did not know how to handle my curls. It was a painful experience when she did my hair.

I remember that as a child I used to cry if it was time to do my hair. Detangle products was not something that we had. When I was older it was also hard for me to find the right products. Having bad hair days became just normal and I dreamed of having straight hair so many times.  

Such a huge difference how my daugther grows up now. The curly world has changed and love to be part of this change.

I have formulated a kids curly hairline. It is not that you can't use a adult line for your kids. Its all about curly kids to grow up with their own brand so that they feel special and will love their curls.